WeLoveLocal is a social directory that allows users to find local businesses.

“Find the best of local using reviews and ratings written by people just like you.”

I worked closely with eMomentum, the team behind welovelocal, to produce the user experience, user interface and front end design of welovelocal. Our main goal when designing welovelocal was to transform all the complexity that was happening behind the scenes, into a friendly and usable experience for all welovelocal users – most of whom would be non-techie people, someone like our dear mums.

View the site